About US


Leadership

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Capabilities

Our strategic approach can be broken into eight service areas that enable us to create powerful stories about your brand and its products/services. Our intention is to create an emotional connection with target consumers at a time and place when it is most important to them, allowing your brand to achieve relevancy and differentiate itself from the competition.

Brand Building

Raising a brand’s profile in the marketplace

 Brand Exposure

Outreach to traditional media outlets to secure earned editorial

 Brand Influencers

Utilize third-party experts to drive media coverage and validate proof points

 Brand Insights

Conduct research to gather insights for developing strategy

 Brand Partnerships

Establish co-branding partnerships to reach new and different audiences

 Brand Strategy

Define brand positioning and key messages

 Crisis Communications

Navigate issues and mitigate brand reputation setbacks

 Digital Influencers

Partner with socially-connected influencers to drive brand evangelism

 Social Conversations

Drive online engagement through digital and social media programs

 Thought Leadership

Positioning the brand and its spokespeople as industry experts