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Hijacking Holidays: To Observe Or Not To Observe

Hijacking Holidays: To Observe Or Not To Observe

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If You Want Customers to Be Passionate About Your Brand, Follow These 10 Commandments

If You Want Customers to Be Passionate About Your Brand, Follow These 10 Commandments

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What the 2018 Winter Olympics Can Teach You About Winning

What the 2018 Winter Olympics Can Teach You About Winning

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Keys to Unlocking the Power of Celebrity for PR

Keys to Unlocking the Power of Celebrity for PR

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Scrap The Resolutions: Guideposts Every Marketer Should Have In Their 2018 Bag Of Tricks

Scrap The Resolutions: Guideposts Every Marketer Should Have In Their 2018 Bag Of Tricks

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Being a Better Agency Partner

There’s no shortage of opinions regarding what great client service looks like. A quick scan of recent articles uncovers a handful of predictable suggestions for agencies seeking to up their customer service game: respond to emails promptly, don’t overpromise, anticipate needs. While each has merit, aren’t these really just the price of entry? They aren’t likely to set you apart from — or ahead of — your competitors.

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I Subscribe, You Subscribe, We All Subscribe

Emily Porter discusses the most effective way to adopt and promote the subscription model

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Social Media is Not Your Fairy Godmother

Piper Collings unveils what social media can and cannot accomplish

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Meet HENRY: The Consumer Audience You Can’t Ignore

Taryn Finley introduces this highly influencer audience and how to reach them

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Wholly Guacamole’s Summer Sampling Tour Dips Into a Fresh Audience

Event Marketer features Wholly Guacamole’s experiential activation

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