I’m A Gen Xer – Here’s Why You Should Stop Ignoring Me

Jarrod Walpert addresses why marketers should re-engage today’s most ‘ambidextrous’ generation

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How stroller company Bugaboo is rolling into the luggage category

PRWeek rolls out the story behind the Bugaboo Boxer launch

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The inside story of how Panda Express launched its General Tso’s Chicken dish

PRWeek spotlights the brand’s American Original integrated campaign

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Lessons from Three of 2016’s Biggest PR Fails

Donovan Roche shares learning lessons from some of the year’s biggest blunders

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